History of Contracting -or- Why We’re Here

Sometimes I forget why we’re here. In a business, contractors’ sense. Here’s a brief history. Helps remind me that “Oh yeah! That’s what it’s all about. Read on:

1) Human beings consume things to live >> they are consumers

2) Consumers need things to consume >> companies provide things

3) Other companies provide the same things >> consumers can choose

4) Companies must produce things better, faster, cheaper >> or else

5) Companies hire employees & provide facilities to produce things

6) Companies tell their employees to produce things better, faster, cheaper >> or else

7) Companies use fewer employees >> those employed are stretched

8) Employees want/need help to produce things better, faster, cheaper

9) Employees contract with companies to help (this is you) >> employees become customers

10) Other contractors provide the same help as you >> customers can choose

11) Customers choose contractors who they believe help them produce things better, faster, cheaper

12) If contractors don’t >> next contractor

QUESTION >> How are you persuading customers that your help is more valuable than other contractors?

Questions or Ideas?

Send us an email and we'll get back to you, asap.

Not readable? Change text. captcha txt