The Hello Bar is a simple web toolbar that engages users and communicates a call to action.

August 2007

Hollow RFPs

by Chris Arlen

Does this sound familiar? A contractor-client notes an increase in Requests for Proposal (RFPs). Normally lots of RFPs are a good thing. However, these RFPs aren’t what they seem. He feels many [...]

click to continue → August 20, 2007

Business Cliches Ride Again…and Again…and…

by Chris Arlen

Business cliches never die. We first published a contractors version of business cliches as “Quicksand Words & Phrases“. Seth Godin points out they’re used primarily to talk and say nothing. Take a [...]

click to continue → August 15, 2007

Give Value First

by Chris Arlen

Customers. We don’t make them customers. They are that way themselves. We don’t make them buy. They do that on their own. They buy: Solutions to their problems Improvements to reach their [...]

click to continue → August 9, 2007

Growth in 3 Strategies

by Chris Arlen

There are only three strategies to develop new business: Rainmakers, Acquisitions, and Organic Growth. None are mutually exclusive of the others. Contractors can use some degree of all three at the same [...]

click to continue → August 2, 2007