The Hello Bar is a simple web toolbar that engages users and communicates a call to action.

January 2008

Does the NY Times read Revenue-IQ?

by Chris Arlen

On December 14, 2007, Revenue-IQ posted “Consequences” about executive mistakes that cost 1,000s of jobs, yet the execs can easily find new jobs. On January 27, 2008 the NY Times ran “What’s [...]

click to continue → January 28, 2008

Me-Too Green

by Chris Arlen

Can you find a building service contractor that doesn’t offer green cleaning, or environmentally friendly service and products? It’s time for the me-too bandwagon. First movers (those committed to green cleaning early) [...]

click to continue → January 25, 2008

Everything Personal is a Relationship

by Chris Arlen

1/15/08: Here’s a concept “The more people you reach the more likely it is that you’re reaching the wrong people” (yup, S. Godin again). It’s the unspoken, but absolute keystone to the [...]

click to continue → January 7, 2008

Diversity of Thought: 6 Tips

by Chris Arlen

Emperors and new clothes. Elephants in rooms. Be wary. Groupthink is out there. And management teams are extremely susceptible. From “eyes wide shut” on a particular decision – to a culture where [...]

click to continue → January 2, 2008