Best of 2016

by Chris Arlen on December 26, 2016

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2016 was certainly an “interesting” year here in the U.S. with the unexpected election results, and 2017 will bring more “interestingness” in the upcoming political changes and uncertainty.

However, 2016 is our 8th Best of the Year roundup. And as always, I hope your year, personally and professionally, was joyous, healthy and full of engaging challenges.

We continued a trend started several years ago to write fewer but longer articles. Hopefully you found them helpful. If you’d like more frequent, shorter articles instead let me know and I’ll see what I can do.

In 2016’s consulting work we found an ever increasing need to help clients improve their sales presentations – and our articles this year reflect that focus. If there are other topics you’d like to hear about, again just let me know and I’ll be happy to take a look. Here is a top 10 list of articles for 2016, as measured by open rates through our email delivery service..

Top 10 Articles of 2016

  1. How to Create Messaging that is Authentic & True
  2. Death in the Last Mile and Final Yards of Biz Dev
  3. Isn’t it Wonderful When Presentations are Conversations?
  4. Status Quo is Lorem Ipsum for a Failed Sale
  5. How Competitive are You on the Win Scale?
  6. The Most Powerful Insight for B2B Marketing
  7. 5 Reasons Why Customers Hate to Read Your Sales Proposals
  8. Messaging Insights from Jacques Pepin and Gary Vaynerchuk
  9. 6 Time Zones in Pursuit of a Major Sale
  10. How to Hack Storytelling for Non-Raconteurs

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