If sales teams don’t know how competitive they are against the field, it’s just a matter of time before competitors eat their lunch. After all, B2B customers have only so many options to choose from […]
Selling in the Contract Service World
Selling contract services is different.
Different because services are harder to get customers to understand. Different because the contract world requires coordinating buying and selling cycles – a difficult dance at best.
Here are a number of articles that can help make selling a little less painful, and hopefully more successful and enjoyable.