Competing against Lies
No, it’s not fair. From time to time we’ll compete against another person for a job or promotion, or another company for a sale and feel they’re making false claims that will [...]
The Attention Menu
Seth Godin has a way of describing the unseen so that we say “Oh yeah, now I get it”. But not for me this time. In his post “Blogs, books and the irony of short” he [...]
Process at the Expense of Purpose
When the process becomes more important than purpose strange things can happen, some not so good. Even responsible managers diligently working through a process, but without defining their [...]
Tricked out Marketing Technology – But where’s the Message?
Unfathomable sums of money are spent on sexy new technologies for sending out marketing messages. All this cool new technology can put a fine point on what’s missing in action. And [...]
The Value Picture: Surveying Both Sides
Our Facility Service Value survey went live on 4/1. This is an opportunity to better understand value in the minds of those who buy facility services, and compare that with those who provide [...]
