Revenue-IQ
  • Home
  • Services
    • Technical Proposals
    • Slideshow Decks
    • Proposal Libraries
    • Sales Training
    • Account Retention
    • Sales Assessments
  • Blog
  • About
  • Contact
    Selling Smarter. Richer Results Selling Smarter. Richer Results Selling Smarter. Richer Results
    • Home
    • Services
      • Technical Proposals
      • Slideshow Decks
      • Proposal Libraries
      • Sales Training
      • Account Retention
      • Sales Assessments
    • Blog
    • About
    • Contact

    Marketing

    Home » Selling » Marketing
     Who Needs an Engaging Big Story?

    Who Needs an Engaging Big Story?

    February 16, 2023

    Trot out the same old tired sales pitch and watch the competition eat your lunch. Meaningful business stories sell because they engage customers to buy. But sales and marketing folks often fail [...]

    Read More
     Do Sales Pipelines & Funnels Lie?

    Do Sales Pipelines & Funnels Lie?

    August 3, 2022

    In the B2B world, accurately estimating sales is as easy as solving a Rubik’s cube blindfolded on a roller coaster. We’re not talking about e-commerce here but about large-dollar, complex service [...]

    Read More
     Office 2022: Go With What’s Known

    Office 2022: Go With What’s Known

    April 7, 2022

    Cliché alert: “The world has changed,” “The only constant is change,” and “Can’t live in the past.” Now that’s out of the way, let’s just say it: There is no magic wand to return office work to [...]

    Read More
     Welcome to the Confusion Games

    Welcome to the Confusion Games

    November 24, 2021

    COVID-19 has been a nightmare for science to communicate what’s going on. The fire hose of information from diverse sources with conflicting agendas feels like wearing roller skates on ice. [...]

    Read More
     Runway to Reopen: What’s Yours?

    Runway to Reopen: What’s Yours?

    April 15, 2020

    Tomorrow is officially back on the calendar. Businesses will dig out from sheltering in place. They’ll be coming from a feast of selling emergency services to essential businesses in the [...]

    Read More
     Service Expectations Changed: Technology-Hype Warped ‘Em

    Service Expectations Changed: Technology-Hype Warped ‘Em

    February 5, 2020

    We live and work in a culture and time swimming in new technologies, many of them little more than hyper-hyped optimism. Tech-hype has warped service expectations when B2B customers [...]

    Read More
     Messaging Insights from Jacques Pepin and Gary Vaynerchuk

    Messaging Insights from Jacques Pepin and Gary Vaynerchuk

    July 18, 2016

    Duration and place. If you want to get B2B marketing messaging right, pay attention to these two factors. Duration Jacques Pépin, a French chef and television personality best known for his [...]

    Read More
     The Most Powerful Insight for B2B Marketing

    The Most Powerful Insight for B2B Marketing

    June 23, 2016

    B2B marketers constantly dig in to understand how customers think, judge, and determine what’s important to them. All this to create better messages and engagement. They pull qualitative [...]

    Read More
     How to Create Messaging that is Authentic & True

    How to Create Messaging that is Authentic & True

    February 2, 2016

    Foundations dictate potential. They determine how high an enterprise can be built. This is true for the Leaning Tower of Pisa, and B2B suppliers. In 1173 A.D. the Tower of Pisa was started and [...]

    Read More
    1 2 3 4 5 6 7
    page 1 of 7
    Revenue-IQ logo
    +1 206.909.5860
    223 N Guadalupe #291
    Santa Fe, NM 87501 USA

    Privacy Policy
    FAQs
    Recent Posts
    • Storytelling means Business
      Storytelling means Business
    • The Last Step Matters the Most
      The Last Step Matters the Most
    • Who Needs an Engaging Big Story?
      Who Needs an Engaging Big Story?
    How Can We Help?
    • Free Sales Plan
    • Technical Proposal Writing
    • Slideshow Decks
    • Proposal Libraries
    • Sales Training
    • Large Account Retention
    • Sales Assessments
    Copyright All Rights Reserved © 2022
    Questions or Ideas?

    Send us an email and we'll get back to you, asap.

    Not readable? Change text. captcha txt