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    Home » technical proposal writing
     Storytelling means Business

    Storytelling means Business

    March 28, 2023

    Everything’s a story in business. Customers understand complexity from a story. They rationalize their buying from a story, which means sellers sell stories. Sales reps pitch gel electrophoresis [...]

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     The Last Step Matters the Most

    The Last Step Matters the Most

    February 28, 2023

    All sales stages count when selling service contracts — but sleepwalk the proposal — and everything vanishes at the end, as if you were never there. Selling service contracts can often take [...]

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     Who Needs an Engaging Big Story?

    Who Needs an Engaging Big Story?

    February 16, 2023

    Trot out the same old tired sales pitch and watch the competition eat your lunch. Meaningful business stories sell because they engage customers to buy. But sales and marketing folks often fail [...]

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     Best of Revenue-IQ Articles 2022

    Best of Revenue-IQ Articles 2022

    December 19, 2022

    After another year we’re better, smarter, and more successful. That’s what we strive for anyway. So, to keep commissions rising and promotions coming, these articles can help raise [...]

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     No Time for Waffling

    No Time for Waffling

    November 7, 2022

    Your attention span is shorter than a goldfish’s, that’d be about eight seconds compared to Goldie’s nine. And Satya Nadella, Microsoft CEO, said “Time in an attention [...]

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     Selling Ain’t What It Used To Be

    Selling Ain’t What It Used To Be

    October 4, 2022
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     Monkeys to Whales: Balancing Conflicts within Proposal Systems

    Monkeys to Whales: Balancing Conflicts within Proposal Systems

    May 11, 2022

    In the zoology of facility service contracts, smaller dollar contracts (monkey size) are bought and sold differently than larger dollar contracts (whale size). It follows that to win different [...]

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     Animals of Facility Service Contracts

    Animals of Facility Service Contracts

    May 3, 2022

    OK, facility service suppliers are not animals, nor are their customers. Just wanted to get that out of the way first. With that said, when facility service suppliers grow in size they eventually [...]

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     Best of Revenue-IQ Articles 2021

    Best of Revenue-IQ Articles 2021

    December 15, 2021

    COVID-19 and variants are still here and worse than most expected. It’s obvious the pandemic is an ongoing catastrophe that has thrown future predictions out the window. US deaths will soon [...]

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